New Generation
New Generation: meet Eliana Barros from Ownever
With a degree in Product Design, Eliana Barros is the founder of Ownever, a Portuguese leather goods brand focused on high-quality, sustainable products with a timeless design
New Generation: meet Daniela Fernandes
With an academic background in accounting, Daniela Fernandes has been working for 15 years at the family-owned Daniela Shoes, a practical women’s footwear brand. Let's find out more
New Generation: meet Inês Pinho Mota from Leal & Cª
With a degree in Fashion Design, Inês is the second generation at the helm of Leal & Cª, which has just launched the MITIK brand. The goal is to reach new markets
New Generation: meet Joana Trigueiros from Maray
With 18 years of experience in finance and marketing, Joana Trigueiros took over the shoe brand in 2019 when she realised its journey was coming to an end. Let’s find out more
New Generation: Ana Amorim from Crème Caviar
Ana Amorim is responsible for the personalised bridal shoe brand Crème Caviar and is one of the teachers at the Portuguese Footwear Industry Vocational Training Centre (CFPIC). Let’s find out more
New Generation: meet Guilherme Teles Baptista
Get The Balance is a Portuguese brand of sustainable sneakers with avant-garde design that has just been launched. Find out more about this journey from the man responsible, Guilherme Teles Batista
New Generation: meet Joana Esteves from Josefinas
Meet Joana Esteves, the co-founder and head of Josefinas, a Portuguese footwear brand created 10 years ago that aims to empower women and value the know-how of master shoemakers
New Generation: meet Estela Novais from Penha Footwear Factory
Estela sees herself as a “newcomer” to the world of footwear. Until 2020, her universe revolved around dance. But today it’s at the Portuguese Penha Footwear Factory that she swaps from dance to classic shoes
New Generation: meet Hélder Santos from Comforsyst
With a degree in architecture, Hélder Santos began his career in the family business, the Portuguese footwear manufacturer Comforsyst, 11 years ago. His aesthetic vision and creative process methodology were essential to the identity he created for the Softwaves brand
New Generation: meet José Pedro Pinto from Procalçado group
With a degree in Global Marketing from IPAM Porto, José Pedro Pinto represents the third generation to work in the Portuguese group Procalçado, the parent company of the brands ForEver, Lemon Jelly and Wock
New Generation: meet Tiago Pereira from Algori
With a degree in Management and a post-graduation in Logistics, Tiago Pereira has been working for seven years in the family company Albano Pereira, which recently launched a new sports footwear brand, Algori
New Generation: meet Ricardo Pinto from Combocal
Ricardo Pinto has been working for the family company of footwear components for three years. He brought to Combocal the knowledge acquired in his Master’s in Polymer Engineering, as well as the insights from an intensive management course taken at Católica Porto Business School
New Generation: meet Alexandre Pimenta from Solpré
Alexandre Pimenta represents the second generation at the helm of the Portuguese company Solpré, which specializes in the production and commercialization of soles. Sustainability is the keyword for the future, he says
New Generation: meet Stéfanie Branco from Asa Leather Work
With a background in architecture, she attended the Specialist Technician Course in Footwear Design at CFPIC in 2017 and 2018. She also did several training courses that contributed to the launch of her sustainable leather goods brand Asa Leather Work (ASA)
New Generation: meet Carolina Santos from Alameda Turquesa
Alameda Turquesa was created in 2012 by Carolina. What started as a social network 'stunt' quickly gained scale. Alameda's products wined over many international public figures and can be found at Saks and Neiman Marcus, in the US, and at Selfridges, Harrods and Brown Thomas, in the UK-
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Footwear Consumer 2030
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