Publications
B2C Marketplaces for Fashion - A World Footwear Guidebook
A report focused on the Business-to-Consumer Marketplaces for Fashion. Within the report one can find the different categories of existing marketplaces, which should help companies to assess which platforms make sense for them.
A publication which should be read in complement to the Business-to-Business Marketplaces for Fashion, also available in this section.
Table of Contents
Executive SummaryFramework
What is a B2C Marketplace?
Different types of B2C platforms
Advantages of the presence in a B2C Marketplaces
How can the presence in a B2C Marketplace improve a company's performance?
Aspects and characteristics to consider when entering a B2C Marketplace
How do I choose the right platform for my business?
How can B2C Marketplaces evolve in the future?
List of B2C Marketplaces
Detailed analysis of selected B2C Marketplaces
Key takeaways