World Footwear

Social

Under Armour and Bryce Harper continue together

May 12, 2016 United States
Under Armour and Bryce Harper continue together
The Baltimore-based company has extended its partnership with Bryce Harper, one of baseball’s brightest young stars
At 23 years-old, Harper has already established himself as one of the most valuable players and earned the National League’s Most Valuable Player award.

“Bryce embodies our brand’s founding philosophy of ‘Aggressive, Young and Fearless,’ and we look forward to continuing to aid in his upward progression in the sport of baseball”, commented Peter Murray, VP of Global Sports Marketing at Under Armour, adding: “We admire his heart for the game, and are proud of what he’s accomplished in the five years since he first teamed up with us at Under Armour. He has a bright future ahead and we’re really thrilled to be a part of his team on this journey.”

The Washington Nationals have chosen Harper as the first overall pick in the 2010 Major League Baseball draft. That same year, he won the 2010 Golden Spikes Award, attributed annually to the best amateur baseball player. In 2012, he won the National League Rookie of the Year Award and was chosen for the 2012 All-Star Game, becoming the youngest position player to ever be selected.

“I’m proud to call Under Armour my family, and I know that together, we will achieve great things”, stated Harper, who  will continue to play a central role in the brand’s marketing campaigns, including training and lifestyle offerings and Under Armour’s Connected Fitness platform.

Image Credits: Under Armour


Related Events

  • Jan
    4
    Jan 4-Jan 6, 2025 | Palm Beach, Florida, United States

    Palm Beach Trendz

  • Jan
    13
    Jan 13-Jan 15, 2025 | Los Angeles, United States

    Brand Assembly Los Angeles

  • Jan
    13
    Jan 13-Jan 15, 2025 | LA, United States

    LA Market Week

  • Jan
    13
    Jan 13-Jan 14, 2025 | St. Paul, Minnesota, United States

    Northwest Shoe Travelers Market

Related Organizations

  • FFANY - Fashion Footwear Association of New York

    FFANY - Fashion Footwear Association of New York

    United States
  • Two Ten Footwear Foundation

    Two Ten Footwear Foundation

    United States
  • PLC - Pensole Lewis College of Business & Design

    PLC - Pensole Lewis College of Business & Design

    United States
  • The Atlanta Shoe Market

    The Atlanta Shoe Market

    United States