RE:GROUND: the sneaker made with recycled coffee grounds
In partnership with Nespresso, Zèta created a sneaker that uses recycled coffee grounds, inspired by the principles of zero-waste, eco-design and French style. The sneakers are made in Portugal
The limited-edition capsule collection of sneakers RE:GROUND was created by the French-based zero-waste fashion start-up Zetà, founded two years ago, intended at creating the world’s first zero-waste sneaker. Each RE:GROUND pair contains 12 cups’ worth of coffee grounds from Nespresso’s capsule recycling scheme, which have been incorporated into the vegan leather uppers, as well as the soles. The remaining sneaker uses 80% of recycled and sustainable materials. Zèta shoes are produced in Portugal and the brand only ships to customers in Europe to maintain a short product circuit.
"My vision for Zèta was to create stylish sneakers for eco-conscious fashion lovers. For this capsule collection, our fabric creators at Tintex spent eight months perfecting an innovative vegan faux-leather made using recycled coffee grounds. RE:GROUND is the embodiment of our collaboration with Nespresso – a chic and stylish shoe that celebrates the value of coffee and the virtue of circularity”, commented Laure Babin, CEO of Zeta.
"Zèta is an incredible start-up that brings together style and sustainability. The brand’s commitment to circularity means they are pushing the envelope in terms of creating new value from waste, and their spirit of innovation has led them to design a whole new use for our recycled coffee grounds. Zèta’s RE:GROUND capsule collection is sure to delight coffee and fashion fans alike”, added Guillaume Le Cunff, Nespresso CEO.
Image Credits: nestle-nespresso.com