Nobrand announced a new partnership with recognized fashion designer Dino Alves, named Dino Alves + Nobrand, with the first appearances of the new line occurring during the latest edition of the Moda Lisboa fashion show.

Similar DNA between the brands and Nobrand’s eagerness to initiate new and bold adventures led to the celebration of the new partnership. The key pillars of the line developed are irreverence and rebellion, and the shoes, with slightly rude and relaxed final touches, aim to tell a story.


According to Dino Alves "the basic inspiration was the theme of my collection - Hail the color - adapted to Nobrand’s DNA. We want to create pieces which can identify both brands.“ The two models used can be described as "a little heavy and austere, bringing us to a rural universe, and with some details that, in contrast to that mood, give them a more conceptual touch", according to Mr Alves.


Sérgio Cunha, Nobrand’s CEO, believes that "this partnership will be very positive and enriching. We expect added visibility for our products in other environments and further stimulus to the brand at commercial levels. It is a union of technical know-how and design quality”.

According to both brands, this partnership should be the beginning of a long and constructive path for both Nobrand and Dino Alves, which should open new doors to the expansion and dissemination of brands, both nationally and internationally.