Opened in partnership with SSIPL, the 7 355 square feet store is spread across three levels. The store offers a selection of apparel and footwear for competition, training and lifestyle across a variety of sports including running, football, cricket, basketball, tennis and women's training.

"At Nike, we truly believe in the power of sport and how it can change lives”, Sanjay Gangopadhyay, Managing Director and General Manager at Nike India Pvt. Ltd. stated, highliting “bold step” the new store provides in the company’s presence in India.

The store boasts multiple services for the runner such as gait analysis, and is a hub for the Nike+ Run Club in Bangalore. Every weekend, consumers will be able to register for free to partake in runs under the guidance of NRC coaches K.C. Kothandapani and Reeth Abraham.

"This new Nike store on Brigade Road brings the best from services to innovations to help athletes reach their potential," said R. Ashwin, Member of the Indian National Cricket Team.

Athletes representing a variety of sports such as Cricketers R. Ashwin, Shubhlakshmi and Karun Nair, Footballers Sunil Chhetri, Subrata Pal and Jyoti Ann Burrett, Nike+ Run Club coach Reeth Abraham, Shooter Heena Sidhu and Boxer Sarita Devi were present at the store launch.