Companies

Josefinas launch new mules with a mission

Apr 26, 2019 Portugal

Portuguese-based brand Josefinas continues to support women in many ways. Imagine is the first collaboration with Ibukun Jesusanmi, a British designer with Nigerian origins, whose illustrations, called Colorful Faces, give originality and amusement to footwear

The Bukky Baldwin x Josefinas collaboration is composed of three mules made with genuine leather, in which different illustrations from the artist are printed, celebrating individuality, color and imagination.
Each pair has a colorful face and a 3D detail. In the production process, the models go through the hands of eight Portuguese artisans and take approximately four hours to be finalized.

The British designer launched her own brand clothes, Bukky Baldwin, last year. “When I decided to create Bukky Baldwin, I wanted to promote fair job opportunities to refugees and marginalized communities. I'm devoted in promoting a positive social-economic through Bukky Baldwin by making community a better place to live in”, explained Ibukun Jesusanmi.

Through the creation of impressive pieces, the artist provides job opportunities to refugees and marginalized communities while paying them a fair wage. Her design represents individuality.

Having said that, the CEO of the Portuguese brand, Maria Cunha, stated that Josefinas exist precisely to support women: “I believe in a world with proactive and supportive women. If this wasn't the case, Josefinas wouldn't exist”, she said.

The collection was presented in March, at the Whitworth Art Gallery, in Manchester (England) and is available for sale exclusively at the Josefinas online store.

For more information please refer to Jesefinas' website following this LINK.