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Footwear consumption with moderate growth in 2022
We asked our panel about their expectations regarding the evolution of footwear consumption in 2022, both in their home countries and globally. Expectations are cautious, despite the growth forecast, as a moderate rise is anticipated
Regarding domestic consumption, 38% of our respondents expect moderate growth, between 1.5% and 5%, in footwear consumption at home.
On average, our experts expect growth of 1.1% in the consumption of footwear, in pairs, in 2022, compared to the 2019 pre-COVID levels in their own countries.
As regards the global consumption of footwear, 42% of our experts expect moderate growth, between 1.5% and 5%, in 2022, compared to the 2019 pre-COVID levels.
On average, our experts expect growth of 2.0% in the global consumption of footwear, in pairs, in 2022.
Should our experts’ forecasts prove accurate, footwear consumption will grow 3.3% in Oceania, 3.2% in South America, 2.4% in Asia, 1.8% in Europe and 1.2% Africa, and fall 3.6% in North America, this year, on average, compared with pre-pandemic levels.
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Business Context
Health of the Business
Employment Level
Prices
Quantity
Difficulties
Types of Footwear
Possible Explanations
Retail Channels
Post-Pandemic Expectations
Footwear Prices to Grow 20% Until 2025
Footwear Business not Expected to be Carbon Neutral by 2050
About the Survey
On average, our experts expect growth of 1.1% in the consumption of footwear, in pairs, in 2022, compared to the 2019 pre-COVID levels in their own countries.
As regards the global consumption of footwear, 42% of our experts expect moderate growth, between 1.5% and 5%, in 2022, compared to the 2019 pre-COVID levels.
On average, our experts expect growth of 2.0% in the global consumption of footwear, in pairs, in 2022.
Should our experts’ forecasts prove accurate, footwear consumption will grow 3.3% in Oceania, 3.2% in South America, 2.4% in Asia, 1.8% in Europe and 1.2% Africa, and fall 3.6% in North America, this year, on average, compared with pre-pandemic levels.
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Contents
Executive SummaryBusiness Context
Health of the Business
Employment Level
Prices
Quantity
Difficulties
Types of Footwear
Possible Explanations
Retail Channels
Post-Pandemic Expectations
Footwear Prices to Grow 20% Until 2025
Footwear Business not Expected to be Carbon Neutral by 2050
About the Survey
About the Survey
In 2019 the World Footwear has created the World Footwear' expert panel and is now conducting a Business Conditions Survey every semester.The objective of the World Footwear Experts Panel Survey is to collect information regarding the current business conditions within the worldwide footwear markets and then to redistribute such information in a way it will provide an accurate overview of the situation of the global footwear industry.
The fifth edition of this online survey was conducted during the month of October 2021. We have obtained 122 valid answers, 43% coming from Europe, 30% from Asia, 13% and 7% from North and South America, respectively, 6% from Africa and 1% from Oceania. Half of respondents are involved in footwear manufacturing (manufacturers) – 31% – or footwear trade and distribution (traders) – 19% – and the other half in other footwear-related activities such as trade associations, consultancy, journalism, etc. (others).
Previous Editions of this Bulletin can be found HERE
