“Since 2000, Shoes.com has helped us greatly advance our ecommerce efforts at a pace ahead of the industry and has also served as the platform for many of our branded wholesale ecommerce sites, including Naturalizer.com, SamEdelman.com and ViaSpiga.com, among others", stated Diane Sullivan, CEO, President and Chairman of Brown Shoe Company, adding, “While Shoes.com has been a beneficial part of our company, we believe now is the right time to focus our attention on Famous.com and our branded wholesale ecommerce sites, as we continue to expand and invest in more strategic omni-channel, online and mobile efforts. With over 1,000 brick-and-mortar locations, an established online presence and over 1 million mobile app downloads, we believe Famous Footwear will be the leading omni-channel destination for the footwear industry.”

“Shoes.com has a strong history with top-tier brands and a commitment to providing an unparalleled shoe-shopping experience,” commented Roger Hardy, CEO of OnlineShoes.com and SHOEme.ca., adding: “Shoes.com’s experience in the industry will be invaluable to all of our brands, as SHOEme continues its rapid expansion.”

Brown Shoe also announced they are not expecting the sale of Shoes.com to have a negative impact on operations going forward.