With a specific focus on advancing its stated strategy of growing its business in China, VF has created the new position of President, Greater China. VF will announce the leader appointed to this position later this summer
US-based footwear, apparel and accessories group has appointed Victor Luis, former CEO of Tapestry, to its Board of Directors. Coinciding with this appointment, Deckers also announced that James Quinn has resigned from the Board
The World Footwear recently launched the Study "Influence marketing as a strategy" presenting all the bits and pieces around the importance of digital influence in the current business’ environment
Compared to May 2019, total retail trade turnover reduced by 0.6 % in May 2020. Turnover of retail trade in food products grew by 1.6 %. Retail sale of clothing, footwear and leather goods with one of the most significant turnover drops
Philippe Fortunato has been nominated to head the fashion and accessories division of the luxury group, which includes brands such as Chloé, Dunhill or Montblanc, amongst others
The importance of enhancing a homebound lifestyle remains, but consumers are increasingly showing their interest in products with a more personal focus. The conclusion is from the NPD Group
A Gartner survey with 260 global supply chain leaders held in February and March 2020 found that 33% had moved sourcing and manufacturing activities out of China or are planning to do so in the next two to three years
Influence marketing will only work if the brand understands its origin. The selection process of an influencer must involve a careful identification of the brand objectives and the influencer's aesthetics and profile
Due to the global impact of the Coronavirus pandemic, the Hyve Group have announced changes to their 2020 show calendar and will bring Pure London, Pure Origin, Scoop and Jacket Required back to the UK capital in February 2021
The Spanish group owning brands Zara, Pull & Bear, Massimo Dutti, Bershka, Stradivarius, Oysho, Zara Home and Uterqüe, wants online sales to represent over 25% of the total by 2022. This compares with 14% in financial year 2019
Revenue for Nike decreased by 38% to 6.3 billion US dollars, down by 36% on a currency-neutral basis, primarily due to owned and partner physical store closures across North America, EMEA and APLA due to COVID-19
Footwear exports of the Asian country increased by 4.29% during the first eleven months of current financial year (2019-20) as compared to the corresponding period of last year
Do you know Influence Marketing can be a business strategy? Would it be suitable for your company? Today we bring you a new study by the World Footwear which focus on the bits and pieces of Influence Marketing