Sneakers
Puma announces full year sales jump
In 2021, the German sportswear giant’s revenue grew by 32% over 2020, reaching 6.81 billion euros, driven by the Americas region’s performance. Puma also reported achieving a record EBIT
ABG strengthens partnership with Foot Locker to expand Reebok in the US
The footwear retailer will widen its assortment while exclusively offering selected Reebok footwear models, for all, in its owned-stores and complementary e-commerce websites in the US
Tríbio: the newest Portuguese sustainable brand in the market
The Portuguese brand wants to take care of the Planet first. It stands out for being truly biodegradable and compostable and having every component certified
Under Armour announces fourth quarter and full year 2021 results
The Baltimore-based group has reported revenue growth of 27% in 2021, reaching 5.7 billion US dollars, as compared to the prior year. In the fourth quarter, revenue totalled 1.5 billion US dollars
Asics partners up with virtual training platform
As part of the company's digital expansion strategy, Asics is joining forces with the online platform Zwift to create online running experiences that can assist runners achieving their goals
adidas strengthens its commitment to women
The German-based sportswear has launched new women-focused products, alongside enhanced support for established and emerging athletes, as well as new support programmes
Puma launches Minecraft collection
The collection contains Minecraft-themed apparel and footwear sized for both children and adults. The Puma x Minecraft collab includes a rendition of the iconic Suede model
adidas to hire 2 800 employees throughout 2022
The sportswear giant has announced that its recruitment drive will occur in 307 locations in 47 countries to backfill vacancies, but also to create new jobs
Sneakers and sports related footwear to continue on the rise
It doesn’t come as a surprise, but the conclusions from enquiring our Panel of Experts of the World Footwear Business Conditions Survey point to a continuation of the trend around sneakers and sports related footwear. Read more about it today
Sports footwear trend will grow by 50% in the next decade
The sports footwear business continues to thrive. By 2030, the global athletic footwear industry should generate 165.00 billion US dollars, which will reflect an increase of 50.4%, as compared to revenue of 109.70 billion US dollars in 2020
Pou Sheng strengths partnership with Nike in China
Yue Yuen’s retail subsidiary Pou Sheng International has boosted its cooperation with Nike to offer a more convenient and personalized omnichannel retail experience
Skechers assumes distribution in the Philippines
The US-based footwear giant has transitioned its operations in the Philippines from a third-party distributor to Skechers USA Philippines. The goal is to maximize growth prospects in the region
Asics Accelerator Programme open for applications
The Japan-based sportswear giant is inviting potential candidates to submit their proposals until the 14th of February 2022, under the theme ‘sports- 3 years from now’
Skechers teams up with Hoop ’Til It Hurts Foundation
The company has launched a line of children footwear to support the Foundation’s mission of helping children in underserved communities across the US find lifelong success through basket
Nike accelerates its digital transformation
The company has announced the acquisition of RTFKT, which is a brand known for creating viral sneakers designs and collectible exclusives. The terms of the deal will not be disclosed-
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