Merrell
US footwear industry helps LA fire victims
Deckers Brands, Skechers, Merrell, APL, Two Ten Footwear Foundation and Soles4Souls are among the companies and organisations coming together to help the victims of the LA fires
Merrell appoints Noreen Naroo-Pucci as Chief Product Officer
The brand has appointed Noreen Naroo-Pucci as Chief Product Officer, as part of its strategy to meet the growing demand for footwear that transitions from outdoor adventure to everyday life
Wolverine Worldwide's Work Group appoints new Chief Product Officer
Mike Maloney, with two decades in the footwear industry, will lead product innovation, merchandising and marketing strategy for the Work Group's diverse brand portfolio, including Wolverine Worldwide
Wolverine Worldwide appoints Susie Kuhn to lead Active Group
The US-based company has announced the appointment of industry veteran Susie Kuhn as President of its Active Group, which includes the Merrell, Saucony, and Chaco brands
Wolverine Worldwide enters into licensing agreements for Merrell and Saucony brands
The US-based company has entered into a licensing partnership with Vida Shoes for Merrell and Saucony children's footwear and Centric Brands LLC for Merrell apparel and accessories
Wolverine Worldwide sells Asian assets for 70 million USD
As part of its ongoing transformation strategy, the US-based footwear company announced the sale of some assets in Asia, which will generate a total of 70 million US dollars in proceeds
Merrell appoints a new Chief Marketing Officer
The outdoor footwear brand owned by Wolverine Worldwide has announced the appointment of Pallav Tamaskar as Chief Marketing Officer (CMO)
Wolverine Worldwide posts revenue growth but below expectations
The company reported a revenue increase in the third quarter of 2022, but failed to meet its revenue and earnings expectations as the macroeconomic conditions continued to worsen
Wolverine Worldwide with revenue growth
Despite ongoing supply chain constraints and macro headwinds, the Michigan-based company reported a strong first quarter in 2022, confirming its full year guidance
Merrell launches beta version of shoe adviser app
The Wolverine Worldwide brand partnered up with the smartphone 3D body scanning technology NetVirta to launch a mobile app that ensures accurate shoe fit recommendations
Merrell announces multi-year sustainability initiative
The Wolverine Worldwide-owned brand is kicking off the 'This is Home' campaign with the launch of a multinational product takeback and resale programme named Merrel ReTread
Wolverine Worldwide posts strong full year 2021
The Michigan-based giant has reported that revenue and earnings in the fourth quarter and full year 2021 have exceeded expectations despite ongoing supply chain disruptions
Merrell donates 25 000 US dollars to the Boulder County Wildfire Fund
The brand has announced that it will not attend the upcoming Outdoors Retailer's event due to COVID-19 concerns. Instead, it will donate the saved money to the Boulder County Wildfire Fund
Sorel and Hoka join responsible packaging movement
Launched last year by Columbia Sportswear’s prAna brand, the movement has reached now 100 signatories. The footwear brands Merrell and Saucony had already signed it
Merrell and Big Brothers Big Sisters in partnership
Big Brothers Big Sisters (BBBS) and Merrell are joining forces in a multi-year partnership focused in harnessing the power of being outside, while making it more accessible to more youth. Partnership is on in the US and Canada-
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