Highlights
New footwear material trends revealed by industry survey
Industry experts point to sustainable natural fibres as the dominant footwear material trend for the next two years, a key insight from the World Footwear Business Conditions Survey conducted at the end of 2025
Premium ContentCrocs debuts new global campaign targeting younger consumers
Nearly 10 years after the last one, the casual footwear brand has launched a new global narrative. Wonderfully Unordinary is designed to reposition the brand, especially in the eyes of younger consumers



































